





Start with a warm reminder forty‑eight hours prior, another twenty‑four hours before, and a morning-of prompt with location, parking, and reply options. Match tone to your brand voice. People respond best to kindness combined with specific instructions that make attending easier than skipping.
Include a one-tap reschedule link, a quick calendar picker, or a reply keyword like RESCHEDULE. When life happens, speed matters. Saving the appointment for next week beats losing the relationship entirely. Make the path obvious, quiet, and judgment‑free to keep your schedule healthy without extra calls.